TONE: How to Create a System That Attracts New Clients

Getting new clients takes a deliberate strategy. However, too often getting new business is left to chance or aggressive advertising that gets lost in the clutter.

In this book Jason discusses the psychology and strategy you can implement to plan a winning lead system for your business.

With the Right Lead System:

  • Clients come to you much warmer than when you cold call or chase them.
  • Clients feel like they know you or your business helping to eliminate many barriers to doing business
  • Your current clients have an easy way to advocate for you.
  • You waste less time and money on broken advertising!
  • You eliminate the need for hard selling and make more money.

This book has been several years in the making and distills the TONE process for mapping out a highly potent lead strategy.

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